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How to Record a Zendesk Workflow Tutorial (Support Team SOPs)

Zaid Bren
Zaid Bren5 min read
A support team lead recording a Zendesk ticket routing walkthrough for new agents

Customer Support quality hinges entirely on consistency. If Agent A resolves a billing dispute in two minutes with a specific macro and escalation path, but Agent B takes 20 minutes because they have never seen the workflow, your customer experience is a coin flip.

When you hire 10 new agents for the holiday rush, you cannot afford to pair each one with a senior agent for two weeks of live shadowing. If you are a Support Director asking, "How to record a Zendesk workflow tutorial that gets new agents productive on Day 1?", you must build a video SOP library.

The Support Video SOP Library

Support leaders use Dina to create short, task-specific Zendesk walkthroughs.

1. Ticket Lifecycle Videos

Record individual 2-minute videos for each stage of the ticket lifecycle: "How to triage a new ticket," "How to apply the refund macro," "How to escalate to Tier 2," "How to merge duplicate tickets." Dina's cursor zooming ensures the agent can see exactly which dropdown, tag, and button to use in the Zendesk interface.

2. Tone and Language Training

Great support is not just about clicking the right buttons; it is about using the right words. The team lead records a video showing an example response, narrating the tone choices: ("Notice how I acknowledge the customer's frustration before jumping into the solution. Never start with 'Unfortunately'...") This transfers the soft skills that a text SOP can never convey.

3. Macro and Automation Management

Zendesk macros are powerful but often poorly documented. The lead records a video showing how each critical macro works, what triggers it, and when to use it versus a custom response.

Frequently Asked Questions

How to record a Zendesk workflow tutorial?

Open Zendesk in your browser. Start a screen recording. Walk through a single, specific workflow (e.g., "How to process a refund request") step by step, narrating each click. Keep it under 3 minutes and focus on one task per video.

How do I share these videos with new agents?

Embed the Dina video links directly into your Zendesk Guide knowledge base or your internal Notion wiki. New agents access the playlist during their first week of training.

Is it safe to record live customer data?

Zendesk tickets contain customer PII. If you are recording using a live production instance, use Dina's native blurring tools to redact customer names and email addresses before sharing the video. Alternatively, record using your Zendesk sandbox environment with test data.

Standardize World-Class Support

Inconsistent support destroys customer trust. Consistent, empathetic support builds brand loyalty.

By building a comprehensive library of visual Zendesk SOPs, you ensure every agent—from Day 1 hires to veterans—delivers the exact same world-class experience. Download Dina and raise your CSAT score.

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